Data Policy
Last Updated: 4월 05, 2026
LandingKo specializes in data business for foreigners residing in Korea. This Data Policy provides specific information about the data we collect, use, share, and protect, and explains our commitment to providing data-driven services.
1. Data We Collect
1.1 Personal Data
- Account Information: Name, email, phone number, nationality
- Profile Data: Residential area, housing preferences, language preferences
- Verification Information: Visa type, period of stay (optional)
1.2 Location Data
- Precise Location: GPS coordinates (when permission is granted)
- Approximate Location: City/region level location information
- Areas of Interest: Searched areas, saved locations
1.3 Behavioral Data
- Search Activity: Search terms, filter preferences, click patterns
- Usage Patterns: Pages visited, time spent, feature usage
- Interaction Data: Feedback, ratings, comments
1.4 Technical Data
- Device Information: Device type, operating system, browser
- Network Information: IP address, ISP, connection type
- Cookies and Tracking: Session ID, analytics cookies
1.5 Third-Party Data
- Public Data: Government statistics, regional data, noise maps
- Partner Data: Real estate platforms, living information providers
- Social Media: Public profile information through social login (optional)
2. Purpose of Data Use
2.1 Service Provision
- Providing personalized housing recommendations (including "Quiet Korea")
- Providing regional living information and guides
- Multilingual support and translation services
- Customer support and communication
2.2 Data Analysis and Insights
- Analyzing housing patterns and preferences of foreign residents
- Evaluating regional noise levels and quality of life
- Identifying trends and conducting market research
- Generating aggregated data reports
2.3 Service Improvement
- Optimizing user experience
- Developing and testing new features
- Improving recommendation algorithms
- Error detection and troubleshooting
2.4 Business Purposes
- Marketing relevant content and services
- Evaluating partnership and collaboration opportunities
- Fraud prevention and security maintenance
- Compliance with legal obligations
3. Data Processing and Storage
3.1 Processing Methods
- Automation: Using algorithms and machine learning models
- Aggregation: Combining individual data into anonymized statistics
- Analysis: Identifying patterns and deriving insights
3.2 Storage Location
- Primary Servers: Secure cloud servers within the Republic of Korea
- Backup: Encrypted backup storage
- International Transfers: Transferred with appropriate safeguards when necessary
3.3 Retention Period
- Active Accounts: While the account is active
- Inactive Accounts: Up to 3 years after last activity
- Legal Requirements: As long as necessary to comply with legal obligations
- Aggregated Data: Indefinitely after anonymization (for analytical purposes)
4. Data Sharing and Disclosure
4.1 Service Providers
- Cloud hosting providers
- Analytics and monitoring tools
- Payment processors
- Email and communication services
4.2 Business Partners
- Real estate platforms (with your consent)
- Local service providers
- Research institutions (anonymized data)
4.3 Legal Requirements
- Court orders or subpoenas
- Government agency requests
- Protection of legal rights
4.4 Aggregated Data
We may publicly share or use aggregated and anonymized data that cannot identify individuals for research purposes. Example: "60% of foreign residents prefer quiet neighborhoods."
5. Data Security
5.1 Technical Safeguards
- Encryption: Data encryption in transit and at rest
- Access Control: Role-based access permissions
- Firewalls: Network-level protection
- Monitoring: 24/7 security monitoring
5.2 Organizational Measures
- Employee security training
- Regular security audits
- Incident response plans
- Vendor security assessments
5.3 In Case of Data Breach
In the event of a data breach, we will notify relevant authorities and inform affected users within 72 hours.
6. Your Data Rights
6.1 Right to Access
You can request a copy of your data that we hold.
6.2 Right to Rectification
You can update or correct inaccurate or incomplete data.
6.3 Right to Erasure (Right to be Forgotten)
You can request deletion of your data in certain circumstances.
6.4 Right to Restriction of Processing
You can request to restrict the processing of your data.
6.5 Right to Data Portability
You can receive your data in a structured, machine-readable format.
6.6 Right to Object
You can object to certain processing, including marketing or profiling.
6.7 How to Exercise Your Rights
To exercise these rights, contact us at data@landingko.com or manage them in your account settings.
7. Service-Specific Data Policies
7.1 Quiet Korea
- Collection of noise level data (public sources and user feedback)
- Analysis of regional preferences and search patterns
- Provision of personalized area recommendations
7.2 Living Guides
- Tracking of articles and guides read
- Interest-based content recommendations
- Storage of language preferences
7.3 Community Features (Future)
- User-generated content (posts, comments)
- Social interaction data
- Community engagement metrics
8. Cookies and Tracking Technologies
8.1 Essential Cookies
Required for basic functionality and security (cannot be disabled)
8.2 Performance Cookies
Improve user experience and service performance
8.3 Analytics Cookies
Understand usage patterns (Google Analytics, etc.)
8.4 Marketing Cookies
Display personalized advertising and content (opt-in)
8.5 Cookie Management
You can manage cookie preferences in your browser settings or our cookie settings.
9. Children's Privacy
Our services are intended for individuals aged 14 and above. We do not knowingly collect data from children under 14. If a parent or guardian discovers that their child has provided data without consent, please contact us immediately and we will delete it.
10. International Data Transfers
Your data is primarily processed in the Republic of Korea, but some service providers may be located in other countries. In such cases, we protect your data using standard contractual clauses, Privacy Shield certification (where applicable), or other approved mechanisms.
11. Data Policy Updates
We may update this Data Policy from time to time. We will notify you of any significant changes via email or in-service notifications. The updated policy takes effect immediately upon posting, and continued use of the service constitutes acceptance of the new policy.
12. Regulatory Compliance
We comply with:
- Korean Personal Information Protection Act (PIPA)
- EU GDPR (where applicable)
- Other relevant data protection regulations
13. Contact
If you have any questions or concerns about the Data Policy, your data, or your rights, please contact us:
LandingKo - Data Protection Officer
Email: data@landingko.com
Privacy Inquiries: privacy@landingko.com
Address: Seoul, South Korea
We strive to respond to your requests within 30 days.